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10 Travel Tips for Women Travelling Alone

Women travelling alone should always follow the 10 travel tips for women travelling alone so that they remain safe and healthy while they are out. Now-a-days, there are a lot of women who travel all a…

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7 Middle School Dating Tips That Still Work Today

Dating is tricky, but it was trickier in middle school. The smallest of the things were good enough to move you and the bigger ones were completely out of perspective. And now that you are no longer in middle school, your priorities might have changed completely. The things that you want from your relationships are no longer the same. Yet, certain rules in dating never change.

With ShallonOnline, find out what rules of dating that you followed in middle school are still relevant even today:

  1. Spending time being in touch

When you are in middle school and having a romance, phones are your best friends. A lot of people have managed to impress their crush by being available over phone with them, talking to them during late hours of the night and sharing their most intimate secrets.

It might not be possible for you, as an adult, to spend the same amount of time over your phone. Besides, dating is a much mature act for you now and you might just prefer meeting the other person and talking to them directly. However, telephonic conversations never go old. As an adult, it will allow you and the person you are dating to have a conversation starter. It is much more personal and intimate than texting and certainly leaves more butterflies in your stomach if the conversation goes interesting!

  1. Plan your dates well

Going on a date with someone while you are in middle school is a great event. As adults, the dates are not that much of an excitement. The busy routine and numerous responsibilities of adult life might not leave the room, time and energy in your life to plan an actual date and make a big deal out of it. But, going out with your loved ones can prove to be a very healthy exercise in your relationship.

Even if you are seeing someone for a short time or you are in a long term relationship, going out on a dinner will never get old. Try to plan and organize your dates properly. Find a place that both of you will like to go, pick your date up on time and spend time talking with each other. This can help you get clarity about a new romance and make an old one stronger.

  1. Flirt with your partner

Flirting is healthy, exciting and a lot of fun with someone that you like. It helps partners to develop a better bond with each other and also develops certain memories that go a long way. When you are in middle school, flirting is easier and more innocent. For adults, it is sometimes more difficult to say the right thing because you may be worried about saying the wrong thing or saying too less or too much. But, flirting is fun at all ages.

Engage in mild flirting in the beginning. Remember that the purpose of flirting is to tell your partner that you are comfortable around them. Start with making small gestures and saying little and simple things. Check if the other person is responding and flirting back. If yes, you can raise the bar. But if they do not seem like interested, you may just need to leave this one.

  1. Spending time away from each other

Dating is all fun and exciting in the initial days, no matter if you are an adult with a serious job or a teenager with an after school club to attend after classes. When a romance is new, everyone wants to spend more and more time with their partners. However, it is very important to make sure that all of your time is not consumed in your relationship and both of you are having your own social life away from each other.

Spending time apart from each other helps you to contemplate things and also think about the things that you want from yourself and your partner. It is easier to find your own time in middle school because you are caught up in a number of mandatory routine exercises. As adults, you need to find that time for yourself. Do it and also encourage your partner for the same.

  1. Taking the next step slowly

At whatever point you are in your relationship, there is always a next step to take. When you are in middle school, walking on the street holding hands could have been a perfect definition of intimacy. Being an adult can change this. You are more experienced in life and the first kiss or a sleepover at their place may not take a very long time. But as adults, it becomes more important to go slow in a relationship.

If you have just met a few times, go slow in inviting them over to your place for the night. Take your time and make sure that it is what you really want. If you have move past it and have entered a more serious phase, do not rush your relationship to the next phase by asking your partner to, say move in with you, without giving it much thought. Think about the changes that the next step can bring in your personal lives and act accordingly.

  1. Talk about the future

In middle school, people have a lot of plans about themselves and their lives. When they get into a romantic relationship, they have plans for their future and of their partners as well. As teenagers, it is easier, but adults usually have it all planned. Discuss your ideas with your partner and talk about where your relationship is headed.

  1. Keep a window open

Teenager or adult, heartbreaks are difficult for everyone and it may not be easy to move on after having a good time with someone. But, you need to keep that option always open for yourself, in case things go south. Be committed and dedicated but also make sure that you are treated with respect by your partner. If not, exercise your option of moving on.

Top Picked 5 Reasons About Why Dogs Love Artificial Grass

From the viewpoints of the people who love to keep dogs and other pets there in home, the real worth of installing the artificial grass is much more. If you really don’t want to offer some poor quality growing environment to your dogs, you will have to start thinking about the usefulness of artificial grass.  In some recent surveys and reports, it is truly confirmed that the dogs love to run and walk down in the artificial grass due to thousands of reason. If you want to become much more familiar about the concept why dogs love artificial grass, you will have to go through the following paragraphs of this same article.

Your dogs love to spend some time on the artificial grass mats because the artificial grass gives comfort and easiness altogether to your loving dogs. Your dogs would feel comfortable and safe on the artificial grass instead of the natural grass. Dogs will not be worried about the bedbugs and pests that can cause some harm to them. Additionally, your dogs would love to sleep on the smooth and clean artificial grass. You can hire synthetic grass installers to make sure that you will get the desired benefits.

  1. Smooth Surface

This is the first reason due to which your dogs love to spend their time on the artificial grass. The smooth surface of artificial grass welcomes your dogs to run and walk. Think about the situation, where your dogs have to run faster in the natural grass. Your dog can face some issues if the obstacles in natural grass will stop them to run. This can become possibly the biggest reason because of which you can start using the artificial grass for your dogs.

  1. The artificial grass remains green for a long period of time

The installation procedure of the mentioned grass can become difficult for you and that’s why you will have to hire synthetic grass installers in Perth without any second thought. You may have already noticed that the dogs love to walk and run on the places which are totally green. In easy words, artificial grass will stay or remain green for a long period of time. This is why the dogs love artificial grass instead of the natural grass. The artificial grass has the ability to stay green for a long period of time and this ability makes artificial grass much more awesome option for your dogs.

  1. Less chance of injuries

Yes, your lovely dogs will not face the possible injuries on the artificial grass unless the edges or corners of the artificial grass are not trimmed. On the other hand, the natural grass can cause them some injuries due to slippery surface when you will give water to the natural grass. This is yet another big reason due to which your dogs love to run on the artificial grass. Dogs will not be worried about the slipping because there in nothing like water which causes them slip.

  1. Artificial grass means bedbug & pests free surface for your dog

This is possibly the most vital reasons due to which the dogs love to run and walk on the artificial grass mats. Your dog can face some serious health problems whenever your dog will get in touch with pests and bedbugs. The natural grass always has more and more bedbugs and pests unless the natural grass is not cleaned properly. This same situation could be seen on the artificial grass. In easy words, the artificial grass will not let your dogs face some health issues caused by bedbugs and pests. This is yet another reason that can make your agree on the debate that your dogs love artificial grass mats instead of the natural grass and some other similar options.

  1. Artificial grass remains cooler in summer

To hire the best synthetic grass installers in Perth now, you will have to go through some other similar online portals. Think about the hot and humid days of summers when everyone wants to live in cooler and less hot environment. What your dogs will love in summers? Well, your dogs will surely love to run and sleep in the artificial grass as they can get the desired amount of coolness from the artificial grass.

You can help your dogs to stay healthy and better in the hot days of summer by simply provide some reliable artificial grass mats to them for sleeping and running. Now, you have a better point of view to think about the usefulness of artificial grass for your dogs.

In the end, these upper listed 5 points about the artificial grass for the dogs can make you agree that your dogs need artificial grass as they love artificial grass. Hence, remark your needs one more time and start buying some quality of artificial grass mats right now.

Superintendent submits resignation; Willden cites ‘philosophical differences’ with some school board members as reason for stepping down

Willden cited “philosophical differences with a few of the board members” as the reason he decided to leave. He would not discuss specifics but said his decision to step down came up in “only the last few weeks.”

“I had gotten another job offer I had been thinking about and had been trying to decide what I wanted to do for a few weeks,” he said.

Willden submitted his resignation during a special school board meeting Monday, during which the board was holding the first of two public hearings about the district’s 2013-2014 budget. Willden will stay on the job through June 30.

Willden, who began his Raton superintendent duties in 2008, has accepted jobs that will move him and his family to Artesia in southern New Mexico. He will head up the Pecos Valley Regional Education Cooperative, which serves the communities of Dexter, Hagerman, Lake Arthur, and Loving. Willden will also be the executive director of the Southeast New Mexico Educational Resource Center, which includes 11 districts that came together to “improve their math and science achievement,” he said.

Asked about what he saw as accomplishments during his Raton tenure, Willden noted Raton High School increased its graduation rate by 20 percent and a health care career pathways program was started. The district landed $225,000 in outside funding for that program.

He added, “Our finances have been able to stay in the black” without the district having to seek emergency supplemental funding from the state. “Money was tight but the district had not been operating with an unbalanced budget,” he said.

The school district has started advertising for applicants for the superintendent position. The advertisement seeks a person who has or is eligible to obtain a New Mexico administrative license and prefers an individual with three or more years of experience as a superintendent or assistant superintendent. The board set a deadline of June 10 for applications.

Board Vice President Jimmie Saccomanno told The Range the board would like to hire somebody as soon as possible “so that whoever is chosen will have the time to get oriented and get started before the next school year is in full swing.”

She added, “We are losing a lot of people in general to retirement, moves or resignations, so it is going to be a period of transition with everybody.”

Willden said he and his family will miss Raton and “our many friends. Our family will miss Bill Fegan and the family we developed at the Shuler Theater (where his wife Gail spent much time involved with stage productions). We have many friends in the community and it’s going to be hard to leave them.”

Willden’s departure comes just as efforts were underway between the district and Virgin Galactic to introduce an aerospace career pathways program into the district. Willden has been the key figure for the school district in dealing with Virgin Galactic officials regarding the program since the idea for it came up last year.

Bruce Jackson, vice president of trade controls and expert strategy for Virgin Galactic, told The Range the company has “no comment at this time” regarding how Willden’s departure could affect those efforts. Jackson, one of two Virgin Galactic representatives who recently visited Raton, said the company has not “had the time to visit with Dave” or “had the time to process” Willden’s decision.

Board president resigns
The Raton school board accepted another resignation at Monday’s meeting as board President Anne Litchfield stepped down because she is moving from the area.

Litchfield, who was first elected to the board in February 2011, is moving to Albuquerque.

Litchfield admitted it was difficult to step down. “It was quite an amazing experience,” she said of her time on the board. “I learned a lot and I’m really glad to have worked with all the stuff I could. I’m very sad that I have to leave.”

Saccomanno said the board is still in the process of determining how to fill Litchfield’s position. The board is already seeking applicants for a position that became vacant when Michael Anne Holland was recalled from the board in late April. The deadline for applications for that position is Friday.

Saccomanno said the board is considering its options on how to fill Litchfield’s seat, including whether to include the individuals who apply for Holland’s former seat in the consideration for Litchfield’s seat. The board also is considering whether to extend the deadline for applications or handle the two positions separately, Saccomanno said.

“My goal is to make (the process) as efficient as possible,” she said.

The board is scheduled to meet Tuesday to review applicants for the position Holland vacated and consider board reorganization, given that Litchfield’s resignation leaves the president position open.

Resources for Learning the German Language

Learning German used to be limited to brick-and-mortar schools or ineffective correspondence courses whose methods relied on memorization and translation skills, requiring years of study. However, the advancement of online technology has provided the opportunity for individuals and groups to learn German through electronic interaction and immersion, while studying at their own pace.

Rosetta Stone

Rosetta Stone is a revolutionary software program designed to help users of all ages to learn German and other foreign languages, by interacting with exercises and programmed activities, using speech recognition programming, and having fun without having to rely on memory or translation methods used in other systems. Rosetta Stone provides a system of learning immersion through a range of specifically planned and organized lessons. Users desiring to learn German will build confidence in their language abilities by learning from the voices of native German speakers.

Rosetta Stone
135 W. Market St.
Harrisonburg, VA 22801
(800) 767-3882
www.rosettastone.com

Deutsch-Lernen.com

Deutsch-Lernen.com is a free online program for learning German at the student’s own pace. The program provides 10 lessons for beginners and 24 lessons for advanced students. It also includes interactive exercises, online tests, study tips, available pen pals for conversation, information on studying German in Germany and Austria and on receiving formally recognized German language certificates. While the program allows the student to progress at his own pace, the lessons present the additional challenge of only being offered in German. Still, the website is user-friendly and provides the learner with an online translation dictionary and a free newsletter.
For additional information, go to deutsch-lemen.com

Berlitz

The Berlitz program remains one of the oldest foreign language education systems and offers German as one of its many choices. Berlitz helps people learn German by using conversational and immersion exercises and lessons. This method assures a natural application of German proficiency while making the learning immediate and fun. Berlitz offers a variety of programs for schools and teachers, individual children, children’s groups, adult individuals and corporate groups with business needs. Berlitz is GSA-approved to provide instruction in German, as well as other languages, to government and military personnel by using cross-cultural training. Learning can be achieved with private instruction, total immersion with two certified coaches, semiprivate instruction for groups of two to four or by taking advantage of opportunities to study abroad. For more information, go to berlitz.us.

Common Drugstore Yeast Infection Remedies

When you get a yeast infection you want to treat it fast! The itching and discomfort can make everyday life impossible. There are numerous yeast infection remedies available at your local drug store that you can get without a prescription. Most of these work well and will help to alleviate symptoms fairly quickly.

What you see most on the shelves in the pharmacy will likely be yeast infection remedies for vaginal yeast infections as these are the most common. The ingredient in these creams is only harmful to the yeast bacteria and will not kill the good bacteria in the body. They are available to be applied internally with a special applicator, which kills the yeast at its source, as well as a cream which is applied externally to relieve the itching and burning symptoms.

There are also topical creams available for other types of yeast infections such as the one’s babies and men can get. Yeast infection remedies of this type are applied to the affected area several times a day and help to relieve the symptoms.

A yeast infection is sometimes also referred to as a fungal infection so some types of antifungal creams may also work to treat your symptoms. All of these creams and lotions are available without a prescription. If you feel your infection is more serious, or if you are not certain it is, in fact, a yeast infection, be sure to consult your physician.

It is important to be aware that all of these types of yeast infection remedies will take a few days to cure the infection. With most, it will take about three days.

The most important thing to remember about yeast infections is to treat them quickly. Yeast bacteria can grow and multiply very fast and what seems like a mild infection today can turn into a full-blown irritation tomorrow. Yeast infection remedies, as mentioned, do take some time to work, so be sure not to waste time getting treatment started!

If Wrinkles Are God’s Road Map…My Body Is His Atlas!

My Body Is His Atlas!

Today I looked in my mirror and saw my mother staring back at me. This is scary in itself as my mother passed away 14 years ago…but what I mean is…I have her face.

Each wrinkle and sag was her payback for my teenage years…I just know it. I waved at my reflection and said, “Hi Mom, good to see you.” And it was.

Isn’t it funny how life does this to us? Or should I say “for us”? We reach an age where we really need make-up and can now face the world without it. I remember when I was a teen/early 20’s when I wouldn’t be caught dead in public without mascara, lipstick, and blusher on. I now can go outside in my housecoat (yes, a housecoat as I’ve turned into my mother remember?) and get my mail…there was a time I wouldn’t do this without a manicure first. I even find myself not looking in a mirror until the end of the day on some days and I’ve even been out in public. I put my jacket on over my pajamas one morning and drove my daughter to school when she missed the bus (because she spent 2 hours in front of a mirror)…needless to say she was in a state of mind-blowing parent embarrassment that I had done this… “What if someone sees you????” You know…it wouldn’t have mattered to me if anyone had.

My Body Is His Atlas!

Another irony is when we finally “get over ourselves” and aren’t so self-conscious they change everything. It doesn’t matter anymore that my husband has two left feet and the rhythm of a Yeti…I want to dance with him…in public…with total abandonment but nowadays no one is playing music that…well is music! It’s loud and rapping by some band whose name is a word I use to get my mouth washed out with soap for using. And I find myself channeling my mother when I hear coming out of my mouth, “How can you listen to that? It’s just loud and you can’t understand anything they are saying?” Wasn’t that what was said about Rock and Roll… “in our day”?

And I have also found Mother Nature has a cruel sense of humor and timing. I got a major wake up call a couple of years ago as my genetics came up behind me and bit me in my sagging middle age butt. In my family, no one dies from old age before cancer, diabetes, heart disease gets them. Lord knows I’m a walking time bomb of mutating cells. I got a diagnosis of diabetes…not a death sentence but more like one of God’s speed bumps. So knowing weight as in too much of it plays a role I set my mind to losing at least 50 pounds. And also knowing I had the self-control of a mosquito in a nudist retreat I joined Weight Watchers as I needed someone to hold me accountable for everything I put past my lips. And a 55-pound weight loss later I can proudly say it was working. Now here is where the cruel joke of dear Mother Nature steps in. I kept to my meal plan, exercised daily, drank enough water to flush all the toilets in California, and became fluent in reading food labels and the pounds melted away. And I thought under all those layers of fat I’d find that slim 20-year old that got swallowed up years ago but what I found underneath was an old wrinkled sagging woman…sorry, mom but I found you. Without the fat to fill in the wrinkles and fill up some body parts everything lets just say…location, location, location, and my body retired and moved SOUTH to Florida. I have wings now where arms use to be…two sunny side ups where I once had perky breasts a decade ago and I don’t have an inning or an out but a mushy. I find this all an evil joke that should be required to be in the fine print on that Weight Watchers enrollment form I signed.

My Body Is His Atlas!

And then when I came to the comfortable conclusion I was doing this for my health and “looks” didn’t matter Mother Nature with her cruel sense of humor crashed my party once again. I started gaining the weight back this past year…not slowly to sneak up on me but it came lumbering in and swallowed me up to the tune of 40 pounds back on!!! I really didn’t understand how…why??!! As my diet was still “healthy” and I was still passing up all the desserts. I came to find out thru blood work my thyroid was no longer working as it had taken early retirement too along with my breasts. I’m sure they are sharing a condo in Florida. Enough is enough.

Carry A Comfortable Bed With You Everywhere You Go

People who go camping or trekking are usually the ones that love the outdoors. If you love to stay connected with nature, but hate the idea of having to struggle through the night in an uncomfortable sleeping bag, it’s time you got looked at the various portable two person hammock available in the market these days. These hammocks are very easy to set up and take down. If you are not keen on sleeping close to the ground, investing in a portable hammock will be highly beneficial to you. While most people love camping and trekking, if there’s one thing they often complain about it’s not getting a good night sleep.

Hammocks are known to be amazing when it comes to putting you to sleep. They are relaxing, comforting and great for people of all ages. The best part about sleeping in a hammock is that you are not close to the ground and this makes it easy for you to stay away from those creepy crawlies that often haunt you while you try to sleep in a sleeping bag. Hammocks have a swinging motion that cradles you gently thus putting you to sleep just like a baby. You will wake up feeling fresh and active after a night’s sleep in a hammock.

Many people say that sleeping on a mattress is a lot more comfortable than sleeping on a hammock. However the thing that people do not realize is the comfort level and benefits that a hammock brings with it. One of the biggest advantages is the cleanliness of a hammock. A mattress can get infested with bed bugs and other insects and worms that can cause all kinds of skin problems.

However when it comes to hammocks there is no possibility of any kind of infestation. With a hammock there are no insects or worms that can sit on it because it is far from the ground and away from the insect causing trees and plants. You can place your hammock wherever you want. If you feel that a particular place is infested with mosquitoes you can shift to another place. This makes the hammock better than a mattress. Another big advantage of a hammock is the ability to be able to sleep comfortably all night long. Since the hammock has a nice swinging motion and stretches the back and neck the hammock is the best place to start sleeping every night.

People who are not used to sleeping on the floor or on a couch will find these hammocks very comforting. Hammocks are also great for people who suffer from back and neck pains and people who can’t sleep comfortably on a new bed or in a sleeping bag. A hammock usually has a slight cradle like motion that soothes the body, relaxes the nerves and puts you to sleep in no time. According to a survey, people who suffer from insomnia manage to sleep very well in a hammock. It is also great to just sit in and relax during the day.

Technology: Are You Paying for What You Don’t Know?

How many times have you been fumbling around with a new phone, computer or TV and stumbled upon a new feature or program? Most of us like to think we only pay for things we use, but that simply isn’t the case.

In many instances, it’s not a conscious choice by the consumer: the product costs what it costs regardless of the features or capabilities you get with it. It’s often the case we don’t take the time to learn about the features we don’t use. When it comes to business technology like communications systems, contact management systems and marketing automation programs, it can be easy to overlook certain features, and the complexities of these systems mean it’s hard to know what you don’t know about them. And not knowing the full breadth of the systems you’re implementing means you’re leaving money on the table.

So how do you make sure you’re getting the full bang for your buck when it comes to technology? Here are a few things to keep in mind…Technology

Take time to train employees. Don’t leave room for excuses when it comes to not knowing how to do something within the systems you’re utilizing. Thoroughly documenting processes and providing manuals and reference guides can go a long way. Even if the program is only being used by one or a small number of employees, others should know how to use it in case that person leaves the company.

Leverage your vendor and their knowledge. The technology provider should be at the forefront of educating your team not just on how to operate the program/system, but on how to best utilize it. It’s in their best interest that you succeed with their product, so they should be doing all they can to accommodate your needs with documents and virtual and/or in-person training sessions.

Technology

Be open to evolving processes and technology. Basically, don’t get complacent. Just because you have something figured out today doesn’t mean there won’t be anything new to figure out tomorrow. Technology is constantly evolving, which means we have to be constantly learning. Staying on top of the latest updates and upgrades as they happen means not having to play catch-up later.

Technology

The big thing to keep in mind with all of these points is they’re all about commitment. Your team has to be willing to commit the time to learn about the technology, and your vendor has to be committed to making sure you’re successful with the technology. Do that, and you’ll get real value out of your investment.

Fortune Minerals completes Revenue Silver Mine acquisition

Fortune Minerals completes Revenue Silver Mine acquisition

Fortune Minerals announced Wednesday that it had completed the purchase of the Revenue Silver mine in southwest Colorado from Silver Star Resources, Star Mine Operations and Revenue-Virginius Mines.

The company said it has received $25 million from a US$35 million production pre-pay facility from Lascaux Resource Capital Fund 1 with a second tranche of US$10 million expected to close on October 16, 2014.

Fortune Minerals completes Revenue Silver Mine acquisition

The Revenue Silver Mine (RSM) is an operating high-grade, underground silver mine with a 400 tpd mill and concentrator. The mine is located in the Sneffels silver mining district, where there are numerous past producers.

“Fortune is pleased to report that a number of capital improvements are underway at the RSM to improve safety and realize efficiencies at the mine to meet production objectives,” said the company in a news release.

“This includes drilling a 460-metre deep/2.45 metre diameter raise bore from the surface to improve mine ventilation and provide a secondary escape way for emergency egress at the back of the mine. This raise will also be used as an ore pass to access high-grade mineralized material contained in surface stockpiles located at the top of the mountain, which will be used as incremental mill feed during the ramp up to full production,” the company said.

REVENUE SAFETY IMPROVEMENTS
Although two miners died and several others were overcome by carbon monoxide poisoning at the mine on Nov. 17, 2013, when the mine was operated by Star Mine Operations, the silver mine was placed on notice by MSHA for numerous significant and substantial safety violations from Aug. 1, 2013, through July 31, 2014.

Fortune Minerals completes Revenue Silver Mine acquisition

Fortune Minerals says it has now put a new safety plan in place.

A review of MSHA orders and citations has resulted in significant efforts to improve ventilation throughout the mine, improve safety reporting and visibility across the site, and change the mine safety culture to “be respectful and responsive to MSHA to effectively address issues and repeat offenses.”

The company has also changed its safety leadership and added additional resources to the safety team, said Investor Relations Manager Troy Nazarewicz. The company has also implemented safety cards, safety meetings, safety statistics collection, incident reporting, and accident investigation among other improvements.

How to Use Public Wi-Fi to Improve Customer Experience

How to Use Public Wi-Fi to Improve Customer Experience

Location-based analytics. Probably a term you have heard used to describe the apps on your phone that know where you are at any given moment. But how does this help you as a business? Businesses are embracing location-based analytics to help increase sales and target the needs of their customers. Part of location-based analytics run off of the GPS on your phone, but with the development of new Wi-Fi technology, you can tell more about your customers than just their location.How to Use Public Wi-Fi to Improve Customer Experience

This idea of location-based analytics came after the influx of Wi-Fi-enabled mobile devices. Aside from the device itself being able to track where you are, numerous social media platforms and smart phone apps have given users the ability to “check in” to their locations. Having this information readily available, businesses can target the needs of their customers. While it may seem as if there is a “big brother” feel to all of this, your shopping has been made easier and in some cases you even receive discounts.

With the more advanced location-based analytics, smart positioning technology, businesses are now able to see more than just dots on a map in a report. An example of this system would be if your local clothing store is using smart positioning technology and they decide to have a sale. When shoppers at the store log onto the store’s public Wi-Fi, the location of the phone is tracked by network software. The store can then see the number of people who came in before, during and after the sale. What really makes this technology so interesting is that they can take it a step further and see if the people in the store on those given days were returning or new customers.

This smart positioning technology can benefit both the consumer as well as business. The goal with location-based analytics is for you to help your customers have a better user experience, whether that means:

  • Giving directions.
  • Using data from their location to give them relevant content.
  • Providing timely security notices.

How to Use Public Wi-Fi to Improve Customer ExperienceSmart positioning technology can be used beyond knowing the general location of your customers in the store. Advanced versions of the technology can acquire more user info, and landing pages can be used to ask for even more insight. Even if the product is only used as a location finder, businesses can see the most populated parts of their stores, for example, and cater to that area to give the customers more of what they want.

While some claim all of this information is new and up-and-coming, others argue that it has been around for decades, just not outwardly utilized for the public. This is partially true in terms of GPS location-based systems, but smart positioning technology is relatively new to the business world.

As location-based analytics become more widely known and applied, consumers and businesses will both benefit. From the business end, this technology can help you increase sales through simply knowing your customer a little better, and allows you to tailor your business to each customer’s needs. And as you know, it’s that great service that keeps customers coming back.

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